Carbon Neutral

On some of our products you’ll see a Carbon Neutral logo, this page explains more about how we calculate and offset emissions of those products.  

For our original protein bars, we have been working with Climate Partner since 2021 to calculate and offset the impact of making, packing and delivering our delicious protein bars to you.  

We measured the entire lifecycle of the bar - all the way from sourcing materials through to production and distribution to the point of you eating the product and disposing of the packaging. We then account for how many bars are sold each year to understand the overall impact.  

Data collection: We collect data on all the componentry of the bars, such as ingredients and packaging, looking at the source materials, country of origin and transport method into production. We also collect energy type and usage for production. All assumptions and estimations are noted and reported along with the data to Climate Partner.   

Translating to emissions: Climate Partner utilise their catalogue of emissions references for ingredients, materials, transport and disposal to translate our data collection into an emissions factor per reference quantity of our product. They then combine this factor with our ongoing sales data for any given period and add a +10% buffer to advise us on our total emissions (as CO2 equivalents) and required offset amounts.  

Projects we’ve supported with our offsets 

If you’re new to carbon offsetting, here’s how it works. Each project compensates for carbon emissions through, for example, afforestation efforts or the expansion of renewable energies. Independent organisations monitor the precise amounts of carbon saved, which are then sold in the form of CO2 reduction certificates (or offsets), which in turn finance the project. Projects that can be carried out without this financial support are not recognised as a carbon offset project. 

We’ve supported an array of projects since beginning offsetting in 2021. You can see these summarised in the table below, and read more about the projects we've supported with our offsets so far here.